Today, we're sending the first invites to users on the waitlist.

We built Demi carefully. It handles real things in your life: email, calendar, dinner orders, home devices, research, recurring tasks. Before we gave it to anyone, we needed it to be right.

Demi is an AI personal assistant that lives on your Apple Watch and iPhone. You tell it what you need and it takes care of it. Not in a chat window. Not with a list of suggestions that still require you to act. Demi does the work. You make the decisions that matter, and it handles everything in between.

We chose the Apple Watch as the primary interface deliberately. It's always with you, always accessible, and it never pulls you toward something else. Your phone is where distraction lives. The watch sits quietly on your wrist until you need it, and gets out of the way the moment you're done. A quick command, a clear result, and you're back to what you were doing. That's what an assistant is supposed to feel like.

Tell Demi to reschedule your 2pm. It checks your calendar, finds a time that works for everyone, moves the meeting, and sends the updated invite. You keep walking.

Tell Demi to order dinner. It opens the site, navigates the menu, customizes your order, and brings you to a confirmation screen before anything is charged. A tap to approve, and the order is placed.

Tell Demi to catch you up on email. It reads your inbox, identifies what actually needs your attention today, and gives you a plain summary of what's there. Twenty seconds, and you know exactly where things stand, without opening your phone.

Demi has its own browser built into the iPhone app. Not a tab you open. A browser the AI operates. It works with nearly any site without needing a special integration, because it sees the page the same way you would. Booking flights. Comparing hotels. Filling out a form. Researching a product before you buy it. Anything that used to require opening a browser and clicking through pages on your own, Demi can handle. It navigates. You decide. That line is always clear.

Everything Demi does that touches the real world comes with your approval. Sending email. Placing an order. Changing your calendar. Messaging someone. Before it acts on anything that matters, Demi tells you exactly what it's about to do, in plain language, and waits for a tap. Not a generic confirmation prompt. A specific description of the exact action, every time.

That approval flow was designed for the Apple Watch on purpose. You raise your wrist, read the summary, and tap confirm. Two seconds. Every action Demi takes is logged, so there's always a clear record of what happened and when. And its reach is exactly the size of the access you've granted. Google Calendar, Gmail, Asana, Slack, Google Drive, HubSpot, Notion, and more. Connect the tools you trust it with. Nothing else.

Beyond individual tasks, Demi can run scheduled work on its own. Set up a morning briefing and it arrives every day with your agenda, flagged emails, and a summary of anything time-sensitive. Set up a weekly project update and it pulls from your task manager, writes the summary, and sends it. You configure it once. It runs without you from there.

If you're in today's batch, you'll get an email with everything you need to download and get started. If you're not, you'll hear from us soon. We're moving through the list in order, and we want each person's first experience to be right before we keep going.

Welcome. We're glad you waited.